Storytelling in Google Analytics: Why Stories Are Necessary
Google Analytics has a story to tell. Do you know how to read it? Let's say I walk up to you with a pile of papers in my hand. I tell you that it's the most exciting story you've ever read. I then proceed to throw the pages up in the air. You grasp at […]
How Does Google Analytics Work? (Easy Guide for Beginners!)
The definition of “analytics” is “the systematic computational analysis of data or statistics.” So anything named “analytics” has to be complicated and only for computer nerds, right? Actually, no. We don't believe that here and neither should you. And we'll prove it to you. You might need Google Analytics for your own business or to […]
Understanding Google Analytics Users (Primer for 2019)
Let's make an assumption… You (or your client) sells widgets of some kind. Some sort of product or service. And… Whatever specific item you sell, you want to sell more of it. Google Analytics can help! How? Google Analytics can help you find out who’s visiting your site and whether they make an impact on […]
Part 3: Winning The Measurement Marketing Game – How To Optimize Your Business With Confidence
Did you miss a lesson? Click the link below to get instant access Lesson #1 Lesson #2 You’ve made it! CONGRATS! This is going to be awesome because this is where you’ll learn how to make more money, achieve more freedom, and create more impact. If you want business...
Part 2: 3 Tools You Need To Create An Automated Measurement Marketing Machine
Did you miss lesson #1? If so, go here now AWESOME! You made it to the next step!! Before we move forward… Let’s remind ourselves of the 5 Pillars in Measurement Marketing. They are… Planning - (What numbers you should track) Building - (How can you track those...