Your Site Has Traffic, BUT...Do You Know What's Working and What's Not?
Get Exactly What You Need to Unlock the Power of Measurement Strategy, Google Analytics, Google Tag Manager, and Dashboards to Know What's Working, What's Not, and What Actions You Should Take Next to Improve Your Marketing!
If You...
Are having a hard time figuring out what's working and what's not in your marketing
Feel overwhelmed with your current reports (every set of numbers are like algebra equations).
Can't see (or explain) how your marketing is actually moving the needle.
Don't want to spend more money on another analytics tool (or courses that go out of date)
Unable to make sense of what your current data is telling you
Feel like you're setting money "on fire" because you don't know your metrics and conversions
"I've built two multi-million dollar businesses on the back of what [MesurementMarketing.io] taught me."
Kasim Aslam 
"After my team was trained by MeasurementMarketing.io, I'm finally able to understand where my conversions are coming from."
Pat Flynn 
"The training keeps my attention by balancing the 'what' and 'why' in each lesson, consciously selling value in each bit of information."
Bill Braun 
Introducing the...
Measurement Marketing Academy
Inside the Academy you'll get:
- A full suite of courses to short-cut your learning curve with Measurement Strategy, Google Analytics, Tag Manager, and Dashboards
- Mentorship from Measurement Marketing Instructors
- Tools, Workshops, community and more!
The Measurement Marketing Academy gives you the training, tools, and high-touch mentorship you need to get measurement done…
Whether you're just starting from scratch…
Need help fixing your measurement set up…
Or, you're looking to level up your skills…
The Measurement Marketing Academy and Instructors have you covered!
What you can do with what you'll discover in the Academy...
- Quickly know which of your marketing tactics, channels and funnels are working
- Create actionable dashboards to easily see what's moving the needle in your business
- Get full visibility of how prospects are moving through your funnels and journeys
- Stay up-to-date with the latest measurement strategies, tactics, and tools
- Know that every cent you spend on marketing is accounted for, so you can maximize ROI
- Simplify your tracking across marketing platforms and domains
- Know where your prospects and customers are coming from, so you can focus your marketing efforts (and money)
- Leverage the expertise of the Measurement Marketing team to achieve your measurement goals
Get Access to ALL Measurement Marketing Courses...
Stay on the Cutting Edge and Ahead of Your Competition with a Measurement Strategy
What you'll discover in the Measurement Strategy courses:
- How to leverage the Measurement Marketing Framework for an effective measurement strategy
- Conduct "Deep Dive audits" to create a proper measurement plan
- The exact steps to take before you start working on your tools like Google Analytics, Tag Manager, and Data Studio
- The Measurement Marketing Optimization Strategy to get more results from your ads, pages and funnels
The "Roadmap" to Unlocking the Full Potential of Google Analytics 4
What you'll discover in the Google Analytics courses:
- How to set up a clean and useful Google Analytics account (both Universal & GA4 training included)
- Tie your traffic to results so you know your users and their actions
- Leverage Ecommerce reports to keep revenue on track
- Customize Google Analytics accounts to show the exact information you need (and block out the junk)
Supercharge Your Measurement and Marketing Results
with Google Tag Manager
What you'll discover in the Google Tag Manager courses:
- How to use Tag Manager to measure your prospects/customers behaviors on your sites
- Go beyond the basics with custom features, templates, and 3rd party tools
- How to free yourself (and clients) from the limits of traditional retargeting
- Take your Tag Manager skills to the next level with JavaScript and Regex
Create Dashboards & Reports to Guide You Towards
Actionable Insights and Fast Action
What you'll discover in the Dashboards & Reports courses:
- Plan and build Actionable dashboards that give you answers, instead of information
- Turn your dashboards and reports into engaging, easy to understand, and useful tools for your entire team
- Make quick decisions because your dashboards are designed to tell you exactly what's working and what's not
- Know how to spot when "Good Numbers Go Bad" and how to know if you can trust the numbers you see
IMPORTANT NOTE: Every 4-6 Weeks the team releases updates to current courses or NEW courses members can attend Live! (There is NO additional cost for attending new W.I.N. Courses)
"I think Measurement Marketing Academy is the 'Missing Link" for every marketer. Now, I have a tool and make decisions based on data, not gut."
Melanie Summer 
"I learned a lot from the courses and the training was so simple. Definitely worth the time and money!"
Victoria Berman 
"MeasurementMarketing.io has created a full suite of courses designed for businesses to get clarity on their analytics, tag manager, and more."
Julian England 
1-on-1 Mentorship from Measurement Marketing Instructors...
With “Ask An Instructor” Support…Your Measurement Marketing Instructor will be there to act as your measurement mentors.
This is not your normal “support” where you “submit a ticket” to ask questions…
In fact, the team encourages you to send screenshots and/or videos to explain your exact situation so you get the answers you need.
If you have questions like:
- “What course should I start with first?”
- “Can you help me with my cross-domain tracking?”
- “I can't figure out where my leads and sales are coming from, can you help me?”
No problem! The “Ask an Instructor” Support System is just like having a Measurement Marketing consultant at your disposal. And, you’ll get answers in hours not days.
Instructors will also do complimentary reviews on your account setups and provide custom curriculums for your specific needs.
"The team is incredibly friendly, patient and genuinely interested in helping you and seeing you succeed. No BS, just useful, practical info."
Deborah Engelmajer 
"[Instructors] have been SO incredibly helpful and have seriously gone above and beyond. I am WOWed by the amount of support I've received."
Jennifer Grayeb 
"Measurement Marketing Instructors have always been quick to respond when I have questions... They help us far beyond the videos, which are also helpful."
Kim Caswell 
Connect with the Community inside the "Winner's Circle"...
Stay informed as we release Measurement Marketing news and gain access to a super supportive Private Group filled with measurement-focused marketers just like you.
Ask questions and make connections!
Our supportive community will help you tackle even the most complex challenges.
Anytime you have a question just jump in the group and fire away.
Get Answers inside the On-Demand "Focused Workshop" Library...
Get access to the “Focused Workshop Library” packed with hundreds of On-Demand workshops (with new ones added every week).
Think of the Focused Workshop Library as the Measurement Marketing “Search Engine” for answers.
Whether you're looking for “Just-in-time learning” or you need to dive deeper into a topic or technique…
Or maybe you're looking for an answer to a specific “How To” question about any of your measurement system tools.
All you need to do is type in your topic or keyword into the library search bar and you'll see a list of relevant workshops.
And just like W.I.N. Courses, Focused Workshops are updated as technology, techniques, tactics or strategies change…so you are never left behind and always on the cutting edge!
Join Today and get Access to the LIVE Weekly Group Training!
For a limited-time when you purchase the Academy: Marketer edition you'll get the following bonuses:
• BONUS #1: 90 days access to the Measurement Mastermind Calls ($1,491.00 Value) – Join fellow students and instructors so you can discuss any measurement issues, best practices, and real-world applications.
• BONUS #2: FREE Measurement Bootcamp ($1,997.00 Value) – Get access to the next Live Measurement Bootcamp – “Plan-Build-Launch Google Analytics 4” (starts October 3rd, 2022). Discover how to set up, configure, and use Google Analytics 4 (plus how to migrate from Universal Analytics to GA4)*.
• BONUS #3: A One-on-One call with an instructor ($497.00 Value) – Get personalized help to build you measurement strategy and make sure you're getting the most from measurement marketing.
*[Note: Free Measurement Bootcamp access is only good during the 90 Day upgrade period]
Frequently Asked Questions
Yes! The Measurement Marketing Academy is perfect for those who are completely new.
The Academy is designed to get you quick wins and momentum in measuring your marketing.
To do that, we strip out all the things that aren’t useful for you and focus on things that get you results quickly.
There is NO LIMIT to your “Ask An Instructor” support.
After all…
The more questions you ask, the more you’re going to learn.
When you have question, do what most other students do…
Send videos or screenshots of your current situation.
In return…
You get answers and insights (even videos and screenshots back!) so you can get unstuck and on your way.
Your “Ask An Instructor” support system is WAY BEYOND the “I lost my password….” kind of support.
Whether you have a technical question as to how to set something up, a strategic question as to what to measure, or even just a fresh pair of eyes to go over your work…
“Ask An Instructor” support is like having a consultant, on-call, standing by…. ready to help you move forward.
The Measurement Marketing Academy does include training on tools including: Google Analytics 4, Google Tag Manager, Google Data Studio, and More!
The Academy content is updated (constantly updated!) and is entirely dedicated to helping marketers improve their results through measurement. (So the content is focused and delivers tactics… But more importantly delivers the STRATEGY.)
When you have the “thinking” part correct, the “doing” part is much easier. 🙂
Which is why the “Ask An Instructor” support is included (because it's really nice to be able to get a fresh pair of eyes on things and work with someone who “gets you” and can help make sure you have both the strategy and tactics down).
Measurement Strategy Courses
W.I.N. Your Measurement Marketing Framework
Know exactly what to do on your Measurement Journey
Lesson 1: The Foundations
Topics:
- An Introduction…
- Step 1: Plan
- Step 2: Build
- Step 3: Launch
- The Three Stages
- RECAP – Lesson 1: The Foundations
Lesson 2: The Cave
Lesson 2 – Topics:
- The Cave Plan
- The Cave Build
- The Cave Launch
- RECAP – Lesson 2: The Cave
Lesson 3: The Valley
Lesson 3 – Topics:
- The Valley Plan
- The Valley Build
- The Valley Launch
- RECAP – Lesson 3: The Valley
Retail Price: $197
Included with Membership
W.I.N. Your Measurement Plan
This step-by-step program will not only show you EXACTLY what to focus on and what to ignore, it also gives you the opportunity to ask questions directly to Measurement Marketing Instructors, so you can move forward FASTER.
Save yourself from headaches by knowing what questions to ask and what actions to take before building your measurement system.
Retail Price: $197
Included with Membership
W.I.N. Your Optimization Strategy
If you want to optimize your marketing funnel but don’t know where to start, this W.I.N. is for you
Discover a 5-Step framework to know exactly how your users are engaging with your site.
Retail Price: $197
Included with Membership
W.I.N. Google Optimize
Are your users going through your site, but aren’t taking meaningful action? Instead of reading your content, signing up for your newsletter, watching videos, or more importantly, buying your product, are they leaving?
Know what part of your funnel should be optimized first and which test is worth doing (and which is not) with Google Optimize
Retail Price: $197
Included with Membership
W.I.N. Forecasting Revenue & Results
Discover the secret to uncover your next actionable steps to optimize your marketing
Retail Price: $197
Included with Membership
W.I.N. Search Console
W.I.N. Google Search Console
Discover how to measure and improve site's presence in Google Search results using Search Console
Retail Price: $197
Included with Membership
W.I.N. Shopify
Discover how to measure the performance of your Shopify store so you can boost results
Retail Price: $197
Included with Membership
Regular Expressions
Unlock the power of Google Analytics and Google Tag Manager by improving your regex skills!
Retail Price: $197
Included with Membership
Google Analytics Courses
W.I.N. Google Analytics Setup
Want to be able read the story that Google Analytics wants to tell you? The quality of that story is directly related to the quality of your setup. Fortunately, you'll get exactly that with the W.I.N.!
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Basics
Google Analytics can be completely frustrating to use and it’s easy to get overwhelmed by all the data it provides. Fortunately, there’s a simple way to cut through the clutter so you can get insights and take action.
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Beyond Basics
Discover how to customize your Google Analytics account to get more insights to improve results
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Ecommerce
It’s hard to know what traffic sources are selling and which ones aren’t if you don’t have any visibility into your actual sales!
Retail Price: $197
Included with Membership
W.I.N. Google Analytics 4 Basics
Discover How The New Google Analytics 4 (GA4) Changes The Way You Measure Your Marketing
Retail Price: $197
Included with Membership
Google Tag Manager Courses
W.I.N. Google Tag Manager Basics
Discover the secret to uncover your next actionable steps to optimize your marketing Google Tag Manager is THE MOST POWERFUL tool you will ever have in your Measurement Marketing toolkit.
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Beyond Basics
If you’re familiar with Google Tag Manager and wants to take your skills to the next level, this is for you.
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Retargeting Setup
If you want to start getting higher conversion rates and better quality clicks with your retargeting ads, this is for you.
Retail Price: $197
Included with Membership
W.I.N. Javascript Basics for GTM
Ready to add the basics of JavaScript to your measurement toolbelt? Get ready to manage your data layers, set cookies, and more!
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Server-Side
W.I.N. Google Tag Manager Server Side will take you step-by-step from set-up to implementation. Plus, get a glimpse of what GTM Server Side has in store for the future.
Retail Price: $197
Included with Membership
Dashboard & Reporting Courses
W.I.N. Google Sheets Basics
Leveraging Google Sheets To Measuring Your Marketing
Retail Price: $197
Included with Membership
W.I.N. Funnel Tracking
Ready know more about HOW your funnels are working? In this W.I.N. you’ll see exactly what type of reports you can create
Retail Price: $197
Included with Membership
W.I.N. Google Data Studio Dashboard Basics
Google Data Studio Dashboard Basics
Tired of dealing with rows and rows of reports? Looking for dashboard that actually gives you answers? (Not just information?) Look no further than Google Data Studio!
Retail Price: $197
Included with Membership
W.I.N. Google Data Studio Dashboards Beyond Basics
Discover How Marketers Can Build Useful And Insightful Dashboards
Retail Price: $197
Included with Membership
W.I.N. Know Your Numbers
Ready to unlock the secrets behind your numbers and improve your business with better marketing decisions? You’re in the right place…
Retail Price: $197
Included with Membership
W.I.N. Traffic Attribution
Finally know which traffic sources are worth investing your time & money on (and which ones aren’t). In this W.I.N. you’ll discover exactly how to do just that.
Retail Price: $197
Included with Membership
W.I.N. Cost Per Acquisition
There are lots of numbers to measure when you’re running paid traffic.
Retail Price: $197
Included with Membership
W.I.N. Retention, Churn, Stick & Cohorts
Recurring billing is great for revenue, but when it comes to measuring things like retention, churn, and stick rate you’ll need to level up your skills.
Retail Price: $197
Included with Membership
No, your membership does not automatically renew.
30 days prior to your membership expiration date, you'll get notifications with instructions on how to renew your current membership.
Or, you can choose another membership option.
If you have any other questions, send an email to [email protected]
When your join today, here's everything you get...
-
20+ Current (and Future) W.I.N. courses $3,995.00
-
Unlimited "Ask An Instructor" Support $4,995.00
-
On-Demand Workshop Library (with weekly updates) $3,995.00
-
Winner's Circle Private Community $997.00
-
Templates, Tools, and Guides $997.00
-
75% OFF ALL Measurement Bootcamps $1,500.00
If purchased separately the Total Value is $15,000.00
You Only Pay...
Measurement Marketing Academy Toolbox Only
FREE Tools & Workshops Only
FREE
(Tools & Weekly Workshop Only)
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
Weekly Mastermind Calls
-
Instructor Led, LIVE Group Training
-
[BONUS] One-on-One Call With an Instructor
Give Me Just the Free Stuff
Best Option If:
You want to try things out before committing to purchasing a membership
Measurement Marketing Academy For: Marketers
Retail Value: $4997... save $3000 Today!
$
1997
An Entire Year of:
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
Weekly Mastermind Calls (for first 90 Days)
-
Instructor Led, LIVE Group Training
-
[BONUS] One-on-One Call With an Instructor
Yes! Give Me Everything...
Best Option If:
You need to learn measurement, but have other roles in your organization as well
ACADEMY:
Toolbox
FREE Tools & Workshops
FREE
UNLIMITED ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
50% OFF Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
Multiple Seats
FREE MEMBERSHIP
Best Option If:
You want to try things out before committing to purchasing a membership
ACADEMY:
Marketer
Regularly $2991... save $994 Today!
$
1997
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
75% OFF Bootcamps
-
90-Days of Weekly Mastermind
-
Dedicated Instructor
-
Multiple Seats
$1997 FOR 12 MONTHS
OR 3 PAYMENTS OF $997
Best Option If:
You need to learn measurement, but have other roles in your organization as well
Popular
ACADEMY:
Professional
12 MONTHS OF ACCESS
$
4997
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
FREE Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
Multiple Seats
$4997 FOR 12 MONTHS
Best Option If:
You are the sole Dedicated Measurement Professional in your organization
ACADEMY:
Agencies & Teams
12 MONTHS OF ACCESS
$
9995
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
FREE Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
4 Seats (Separate Logins)
$9995 FOR 12 MONTHS
Best Option If:
You have a Team that needs training & want a "Measurement Culture" in your company
"Test Drive" the Measurement Marketing Academy Risk-Free for 30 Days!
New to the Academy? You are already protected with a 30-Day “Measurement Marketing Academy Test Run” 100% Money Back Guarantee!
As a first-time Academy member, you can dive into the courses and Implement what you learn (if you get stuck, you can reach out to your instructor)…
As a new Academy member, if the Academy doesn’t meet your expectations or needs, send us a message and you’ll receive a prompt and courteous refund.
"Which option is best for ME?" Here's how to know...
If you're just “getting your feet wet” with Measurement Marketing, then start with the Free Academy: Toolbox option.
With your Toolbox membership, you'll get access to new weekly workshops and the MeasurementMarketing.io tools.
But, if you are ready to dive in with Measurement Marketing, we recommend you start with the c. Here's why…
Academy: Marketer edition gives you a full 12 months of access to ALL courses (current and future), Ask An Instructor Support, On-Demand workshops, and the Winner's circle.
Plus, you get a complimentary 90-day upgrade to Academy: Professionals, including weekly mastermind calls. And FREE access to any Measurement Bootcamp during your 90-day upgrade.
This means you get access to everything inside the Academy…
- You'll have access to all the courses (current and future), so they will be ready when you need them.
- You don't have to go at it alone. Use Ask An Instructor Support to get help when you need it (or get a custom curriculum for your specific needs)
- And for 90 Days, you can jump on the Weekly Mastermind Calls to learn real-world applications of Measurement Marketing.
If you still have questions, schedule an “Academy Discovery Call” to speak with a Certified Measurement Marketer => Schedule an Academy Discovery Call Here
"You are not learning data and numbers alone, the Measurement Marketing team is truly your partner. When data gets too confusing, the team is there to help make sense of the numbers, set up, etc."
Kelsey Hunt 
"I am so very thankful for the team regarding the [Measurement Marketing Academy]. I highly recommend Measurement Marketing to every business owner (no matter the size of the company), agency, and freelancers."
Jessica Grimes 
"GA, GTM, and Data Studio are no longer the black boxes they once were. In the span of a month, I've gone from a limited understanding of all three to having the confidence to complete a full analytics audit for my company."
Chris Roberts 
HERE'S THE BOTTOM LINE: MEASUREMENT is how you listen to the conversation your prospects are having with your site. MARKETING is what you do to keep the conversation moving toward more sales!
IF DIGITAL MARKETING IS A MAJOR LEVER IN YOUR BUSINESS FOR GROWING REVENUE…Measurement Marketing will help you move the needle… Guaranteed!
What is it worth to your business to have…
- A clear plan with clear steps towards what you're trying to achieve. And predetermined actions ready to go.
- Your analytics tools feed dashboards that give you answers that lead to action instead of frustration
- Clear reports that tell the exact story of how your marketing predictably turns strangers into profitable customers
- Accountability for every dollar you spend on marketing tasked with producing an ROI
- An optimization process that eliminates guessing, so you can get repeatable and predictable results
BRANDS WHO TRUST MEASUREMENTMARKETING.IO FOR DIGITAL MEASUREMENT TRAINING
