Limited Time Offer! Get the Plan, Build, Launch GA4 Bootcamp for FREE when you join the Measurement Marketing for Marketers. Expires on October 10, 2022.
Days
Hours
Minutes
Seconds
Your Site Has Traffic, BUT...Do You Know What's Working and What's Not?
Get Exactly What You Need to Unlock the Power of Measurement Strategy, Google Analytics 4, Google Tag Manager, and Storylytics™ reports to Know What's Working, What's Not, and What Actions You Should Take Next to Supercharge Your Marketing and Multiply Your Profits!!
AFTER
BEFORE
Turn your data into a story, with the power of Storylytics™ reporting!
If You...
Are having a hard time figuring out what's working and what's not in your marketing.
Feel overwhelmed with your current reports (every set of numbers are like algebra equations).
Can't see (or explain) how your marketing is actually moving the needle.
Don't want to spend more money on another analytics tool (or courses that go out of date).
Unable to make sense of what your current data is telling you.
Feel like you're setting money "on fire" because you don't know your metrics and conversions.
That's where measurement comes in!
As John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”
With measurement you'll know!
Measurement is how you know what's working, what's not, and what's next with your marketing.
A properly planned Measurement Marketing system is EXACTLY how you make that happen.
Yet, most marketers haven't taken action. Why?
Because most marketers still have three major struggles implementing measurement…
3 Reasons Why Most Of Us Struggle To Effectively Use Measurement In Our Business (And How To Fix It)
Struggle #1: No Clear Measurement Plan
You rarely hear advice about “How to create a Measurement Marketing Plan.”
Yet without it, you are flailing around in the dark, hoping you generate a profit.
If you've ever checked your analytics and shook your head in dejected confusion…
… you need a plan.
If you just winced a little because you don't even have an analytics platform set up…
…yeah, you need a plan, too!
Struggle #2: Chaotic Reports
Without marketing reports, it's impossible to know the state of your business.
Unfortunately, most marketing reports are a random collection of tables, graphs, charts, and numbers.
Let's face it, they take too long to decipher anyway, even if you can figure out what they mean.
In today's world, most of us are drowning in data anyway.
You don't need MORE confusing reports… You NEED Storylytics™ reports!
With Storlytics reporting, you'll have reports that tell a story and lead to natural actions.
(No more wondering what to do with all that data!)
Struggle #3: Random Acts of Marketing
The term “Random Acts of Marketing” was made famous by Dan Kennedy.
So what are these random acts of marketing?
When it comes to marketing campaigns that aren't working, most marketers start brainstorming all kinds of ideas…
Maybe you get a fantastic marketing idea from a mastermind…
Or you read a blog post about how this or that tactic is the next big thing (Tik Tok anyone?).
Your marketing becomes scattered and disconnected.
It becomes an exercise in ‘throw it at the wall and see what sticks' marketing.
In other words… RANDOM.
Without measurement, you'll become a victim of these “Random Acts of Marketing.”
They may even seem to run your business at times!
Don't worry, you don't have to be an analytics “guru” or a “numbers person” to get marketing measurement to work for you…
You don't have to pour over charts, graphs and spreadsheets for hours every day…
The Measurement Marketing Academy is built for marketers and businesses like you who want to avoid these struggles…
And leverage the power of measurement to get more ROI from your marketing efforts…
When you put the right measurement strategy in place, you can positively impact what matters most to your business… the bottom line!
Introducing the...
Measurement Marketing Academy
How To Set Up, Unlock, and Implement Powerful Cutting-Edge
Measurement Marketing Strategies Into Your Business
Inside the Academy you'll get:
- A full suite of courses to short-cut your learning curve with Measurement Strategy, Google Analytics 4, Tag Manager, and Storylytics™ reports
- Mentorship from Measurement Marketing Instructors
- Tools, Workshops, community and more!
The Measurement Marketing Academy gives you the training, tools, and high-touch mentorship (more on this below) you need to get measurement done…
Whether you're just starting from scratch…
Need help fixing your measurement set up…
Or, you're looking to level up your skills…
The Measurement Marketing Academy and Instructors have you covered!
Becoming an Academy Member will allow you to…
- Quickly know which of your marketing tactics, channels and funnels are working (and what's not)
- Create actionable Storylytics™ dashboards to easily see what's moving the needle in your business
- Get full visibility of how prospects are moving through your funnels and journeys
- Stay up-to-date with the latest measurement strategies, tactics, and tools
- Know that every cent you spend on marketing is accounted for, so you can maximize ROI
- Simplify your tracking across marketing platforms and domains
- Know where your prospects and customers are coming from, so you can focus your marketing efforts (and money)
- Leverage the expertise of the Measurement Marketing team to achieve your business goals
"I've built two multi-million dollar businesses on the back of what [MesurementMarketing.io] taught me."
Kasim Aslam 
"After my team was trained by MeasurementMarketing.io, I'm finally able to understand where my conversions are coming from."
Pat Flynn 
"The training keeps my attention by balancing the 'what' and 'why' in each lesson, consciously selling value in each bit of information."
Bill Braun 
Get Access to ALL Measurement Marketing Courses...
Get Access to 20+ Measurement Marketing Courses...
Develop your measurement skills with step-by-step courses, designed to get you into ACTION faster.
The Academy features 20+ courses on strategy and tools including: Google Analytics 4, Tag manager, Looker Studio…
And courses on Tag Manager Server-Side, BigQuery, and more!
You can even get a customized training roadmap from instructors, so you know exactly what courses to take to achieve your goals.
As an Academy member you can join new courses and updates LIVE so you can interact with instructors during the training.
Get Immediate Access the following courses and more...
Measurement strategy Courses
- Measurement Marketing Framework
- Your Measurement Plan
- Your Optimization Strategy
- Forecasting Revenue and Results
Google Analytics (UA/ GA4) Courses
- Google Analytics 4 Basics
- Google Analytics Basics (UA)
- Google Analytics Setup (UA)
- Google Analytics Beyond Basics
- Google Analytics Ecommerce
Google Tag Manager Courses
- Google Tag Manager Basics
- Google Tag Manager Beyond Basics
- Google Tag Manager for Retargeting
- Google Tag Manager Server-Side
- JavaScript Basics for Tag Manager
Dashboard & Reporting Courses
- Looker Studio Basics
- Looker Studio Beyond Basics
- Google Sheets Basics
- BigQuery Basics
Measurement Skills Courses
- Funnel Tracking
- Know Your Numbers
- Cost Per Acquisition
- Traffic Attribution
Specialty Courses
- Google Optimize
- Google Search Console
- Shopify
- Regular Expressions
Stay on the Cutting Edge and Far Ahead of Your Competition with a Personalized Measurement Strategy
What you'll discover in the Measurement Strategy courses:
- How to leverage the Measurement Marketing Framework for an effective measurement strategy
- Conduct "Deep Dive audits" to create a proper measurement plan that gives you the RIGHT data you need, at a glance, so you can make GOOD marketing decisions that lead to BETTER results!
- The exact steps to take before you start using tools like GA4, Tag Manager, and Looker Studio (without this you're just spinning your wheels)
- The Measurement Marketing Optimization Strategy designed to improve results from your ads, pages and funnels...
- How to leverage the Measurement Marketing Framework for an effective measurement strategy
- Conduct “Deep Dive audits” to create a proper measurement plan that gives you the RIGHT data you need, at a glance, so you can make GOOD marketing decisions that lead to BETTER results!
- The exact steps to take before you start using tools like GA4, Tag Manager, and Looker Studio (without this you're just spinning your wheels)
- The Measurement Marketing Optimization Strategy designed to improve results from your ads, pages and funnels…
…which means better conversions, more customers.. and a HIGHER ROI for you!
The "Roadmap" to Unlocking the Full Potential of Google Analytics 4
What you'll discover in the Google Analytics 4 courses:
- How to set up a clean and useful Google Analytics account (both Universal & GA4 training included)
- Tie your traffic to results so you know where your users are coming from and their actions
- Leverage Ecommerce reports to keep revenue on track
- Customize Google Analytics 4 accounts to show the exact information you need (and block out the junk)
Supercharge Your Measurement and Marketing Results
with Google Tag Manager
What you'll discover in the Google Tag Manager courses:
- How to use Tag Manager to measure your prospects/customers ACTUAL behaviors on your sites
- Go beyond the basics with custom features, templates, and 3rd party tools (taking your measurement to the next level!)
- How to free yourself (and clients) from the limits of traditional retargeting
- Take your Tag Manager skills to the next level with JavaScript and Regex
Create Looker Studio Dashboards & Reports to Guide You Towards
Actionable Insights and Fast Action...
What you'll discover in the Looker Studio & Reports courses:
- Plan and build Actionable dashboards that give you answers that lead to ACTIONS, instead of information
- Turn your dashboards and reports into engaging, easy to understand, and useful tools for your entire team
- Make quick decisions because your dashboards are designed to tell you exactly what's working and what's not
- Know how to spot when "Good Numbers Go Bad" and how to know if you can trust the numbers you see
Your Measurement Marketing Skills Will Always Be Up To Date
Analytics, tracking, and reporting tools and technology are changing all the time. Remember that Facebook Ads course you just bought? It's out of date now.
This is why the Measurement Marketing Academy is dynamic! Every 4-6 Weeks the team releases updates to current courses…
Or completely NEW courses with a priceless twist… members can attend LIVE!
This additional benefits gives you the opportunity to interact with instructors and get your questions answered during the live training.
And, there is NO additional cost for attending new (or updated) live courses.
"I think Measurement Marketing Academy is the 'Missing Link" for every marketer. Now, I have a tool and make decisions based on data, not gut."
Melanie Summer 
"I learned a lot from the courses and the training was so simple. Definitely worth the time and money!"
Victoria Berman 
"MeasurementMarketing.io has created a full suite of courses designed for businesses to get clarity on their analytics, tag manager, and more."
Julian England 
1-on-1 Mentorship from Measurement Marketing Instructors...
With “Ask An Instructor” Support…Your Measurement Marketing Instructor will be there to act as your measurement mentors.
This is not your normal “support” where you “submit a ticket” to ask questions…
In fact, the team encourages you to send screenshots and/or videos to explain your exact situation so you get the answers you need.
If you have questions like:
- “What course should I start with first?”
- “Can you help me with my cross-domain tracking?”
- “I can't figure out where my leads and sales are coming from, can you help me?”
No problem! The “Ask an Instructor” Support System is just like having a Measurement Marketing consultant at your disposal.
And, you’ll get answers in hours not days.
Instructors will also do complimentary reviews on your account setups and provide a custom training roadmap for your specific needs.
"The team is incredibly friendly, patient and genuinely interested in helping you and seeing you succeed. No BS, just useful, practical info."
Deborah Engelmajer 
"[Instructors] have been SO incredibly helpful and have seriously gone above and beyond. I am WOWed by the amount of support I've received."
Jennifer Grayeb 
"Measurement Marketing Instructors have always been quick to respond when I have questions... They help us far beyond the videos, which are also helpful."
Kim Caswell 
Connect with the Community inside the "Winner's Circle"...
Stay informed as we release Measurement Marketing news and gain access to a supportive Private Group filled with measurement-focused marketers just like you.
Ask questions and make connections!
Our supportive community will help you tackle even the most complex challenges.
Anytime you have a question just jump in the group and fire away.
Get Answers inside the On-Demand Workshop Library...
Get access to the On-Demand workshop library packed with 100+ hours of training (new training added every week).
Think of the Focused Workshop Library as the Measurement Marketing “Search Engine” for answers.
Whether you're looking for “Just-in-time learning” or you need to dive deeper into a topic or technique…
Or maybe you're looking for an answer to a specific “How To” question about any of your measurement system tools.
All you need to do is type in your topic or keyword into the library search bar and you'll see a list of relevant workshops.
And just like the Courses, Workshops are updated as technology, techniques, tactics or strategies change…so you are never left behind and always on the cutting edge!
Meet Your Instructors
Meet Your Measurement Marketing Academy Instructors
Chris “Mercer” Mercer is the co-founder of MeasurementMarketing.io. He’s been training marketers, marketing teams, and agencies on how to measure their marketing since 2012.
He is a sought-after contributor and speaker for industry-leading conferences, podcasts, and blogs like ConversionXL, Content Jam, DigitalMarketer, Traffic & Conversion Summit, Social Media Examiner, Social Media Marketing World, and more.
Julie Brade is MeasurementMarketing.io’s Lead Instructor. She also helps our Measurement Marketing members and non-members to solve their problems — GA, GTM, Data Studio Dashboards, and more!
She overlooks every project of the company, helps clients figure out how their sites are performing, and where they can improve to grow their numbers and business.
Meet Your Measurement Marketing Academy Instructors
Combined, MeasurementMarketing.io instructors have measured over a billion dollars in revenue for companies in every industry imaginable
Julie Brade
Chris “Mercer” Mercer
Manisha Mistry
Fiona Smallwood
JJ Reynolds
Stockton Fisher
Ahmad Kanani
Ryan Levander
Join Today and Get $3,991.00 in Bonuses…
Choose the "Annual" membership to unlock these Bonuses!
For a limited-time when you purchase the Academy you'll get the following bonuses:
• BONUS #1: FREE Measurement Bootcamp ($1,997.00 Value) – Get access to the next 7-Week Live Measurement Bootcamp – “Plan, Build, and Launch Google Analytics 4”. Discover how to set up, configure, and use Google Analytics 4 (plus how to migrate from Universal Analytics to GA4)*.
• BONUS #2: 90 days access to the Measurement Mastermind Calls ($1,491.00 Value) – Join fellow students and instructors so you can discuss any measurement issues, best practices, and real-world applications.
• BONUS #3: A One-on-One call with an instructor ($497.00 Value) – Get personalized help to build you measurement strategy and make sure you're getting the most from measurement marketing.
*[Note: Free Measurement Bootcamp enrollment ends on October 10, 2022]
For a limited-time when you invest in the Academy Annual option you'll get the following bonuses:
BONUS #1: 12 Weekly Measurement Mastermind Calls ($1,491.00 Value) – Join fellow students and instructors so you can discuss any measurement issues, best practices, and real-world applications.
BONUS #1: 12 Weekly Measurement Mastermind Calls ($1,491.00 Value) – Get access to 12 weekly live calls with your fellow students, Certified Measurement Marketers, and Instructor team.
Get live interaction with Measurement Professionals for best practices, advice, and “behind-the-scenes” look at real world measurement applications.
Calls recordings are available just in case you miss one.
BONUS #2: A One-on-One Strategy call with an instructor ($497.00 Value) – Get personalized help to build your measurement strategy and make sure you're getting the most from measurement marketing.
BONUS #2: A One-on-One Strategy call with an instructor ($497.00 Value) – Kick your membership off with a 1 hour one-on-one strategy call with an instructor!
Work with an instructor to get your personalized roadmap and progress tracking plan. Get a clear picture on how you can leverage the Academy to achieve your business and marketing objectives as fast as possible.
Instructors will answer any and all of your questions. Or you can get a review of your current measurement system and where you can make fast improvements.
BONUS #3: FREE Ticket to Upcoming Measurement Bootcamp (retail value: $1997.00) – [TIME SENSITIVE] Get access to the next LIVE Measurement Bootcamp – Plan, Build and Launch Google Tag Manager (January 2023)
BONUS #3: FREE Ticket to Upcoming Measurement Bootcamp ($1997.00 Value) – [TIME SENSITIVE] Get access to the next LIVE Measurement Bootcamp – Plan, Build and Launch Google Tag Manager (January 2023)
Measurement Bootcamps are small group, multi-week, implementation and accountability events to help you build a specific component of your measurement system.
Bootcamps cover how to “Plan, Build and Launch” your measurement system tools including: Google Analytics 4, Google Tag Manager, and Looker Studio.
You'll work closely with the instructors in a small group setting to get live training, step-by-step actions, and personalized feedback on your progress. Plus you'll have access to peer support and instructors via a private slack channel.
When you complete a Bootcamp you'll have your tool built and running for real world use.
Join Today and get Access to the LIVE Weekly Group Training!
For a limited-time when you purchase the Academy: Marketer edition you'll get the following bonuses:
• BONUS #1: 90 days access to the Measurement Mastermind Calls ($1,491.00 Value) – Join fellow students and instructors so you can discuss any measurement issues, best practices, and real-world applications.
• BONUS #2: FREE Measurement Bootcamp ($1,997.00 Value) – Get access to the next Live Measurement Bootcamp – “Plan-Build-Launch Google Analytics 4” (starts October 13th, 2022). Discover how to set up, configure, and use Google Analytics 4 (plus how to migrate from Universal Analytics to GA4)*.
• BONUS #3: A One-on-One call with an instructor ($497.00 Value) – Get personalized help to build you measurement strategy and make sure you're getting the most from measurement marketing.
*[Note: Free Measurement Bootcamp access is only good during the 90 Day upgrade period]
When your join today, here's everything you get...
-
ALL Current (and Future) W.I.N. Courses $3,995.00
Note: New Courses Are Offered LIVE
Where You Can Interact With Instructors -
Unlimited "Ask An Instructor" Support $4,995.00
-
On-Demand Workshop Library (weekly updates) $3,995.00
-
Winner's Circle Private Community $997.00
-
Templates, Tools, and Guides $997.00
-
75% OFF ALL Measurement Bootcamps $1,500.00
If purchased separately the Total Value is $15,000.00 (And Growing)
But You Only Pay...
Measurement Marketing Academy Toolbox Only
(If you want to try things out...)
FREE
(Tools & Weekly Workshop Only)
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
On-Demand Workshop Library
-
Instructor Led, LIVE Group Training
-
BONUS: Weekly Mastermind Calls (for first 90 Days) ($1,497.00 Value)
-
BONUS: 1-on-1 Call With an Instructor ($497.00 Value)
Measurement Marketing Academy For: Marketers
(If you are ready to level up your marketing with measurement..)
$
1997
Get An Entire Year of:
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
On-Demand Workshop Library
-
Instructor Led, LIVE Group Training
-
BONUS: Weekly Mastermind Calls (for first 90 Days) ($1,497.00 Value)
-
BONUS: 1-on-1 Call With an Instructor ($497.00 Value)
Measurement Marketing Academy Toolbox Only
(If you want to try things out...)
FREE
(Tools & Weekly Workshop Only)
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Customized Training Roadmap
-
4 Measurement Strategy Courses
-
5 Google Analytics (GA4) Courses
-
5 Google Tag Manager Courses
-
4 Google Looker Studio Courses
-
4 Measurement Skills Courses
-
4 Specialty Courses (Shopify, Search Console, and more!)
-
On-Demand Workshop Library (100+ hours of training)
-
Instructor Led, LIVE Group Training
-
BONUS: Weekly Mastermind Calls (for first 90 Days) ($1,497.00 Value)
-
BONUS: 1-on-1 Call With an Instructor ($497.00 Value)
-
BONUS: FREE Measurement Bootcamp ($1997.00 Value)
Measurement Marketing Academy For: Marketers
(Gives the flexibility of paying monthly...)
$
297
Month to Month Option:
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Customized Training Roadmap
-
4 Measurement Strategy Courses
-
5 Google Analytics (GA4) Courses
-
5 Google Tag Manager Courses
-
4 Google Looker Studio Courses
-
4 Measurement Skills Courses
-
4 Specialty Courses (Shopify, Search Console, and more!)
-
On-Demand Workshop Library (100+ hours of training)
-
Instructor Led, LIVE Group Training
-
BONUS: 12 Weekly Mastermind Calls ($1,491.00 Value)
-
BONUS: 1-on-1 Call Strategy Call With an Instructor ($497.00 Value)
-
BONUS: FREE Measurement Bootcamp ($1997.00 Value)
Measurement Marketing Academy For: Marketers
(Gives the biggest discount & bonuses...)
$
1997
Get An Entire Year of:
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Customized Training Roadmap
-
4 Measurement Strategy Courses
-
5 Google Analytics (GA4) Courses
-
5 Google Tag Manager Courses
-
4 Google Looker Studio Courses
-
4 Measurement Skills Courses
-
4 Specialty Courses (Shopify, Search Console, and more!)
-
On-Demand Workshop Library (100+ hours of training)
-
Instructor Led, LIVE Group Training
-
BONUS: 12 Weekly Mastermind Calls ($1,491.00 Value)
-
BONUS: 1-on-1 Strategy Call With an Instructor ($497.00 Value)
-
BONUS: FREE Measurement Bootcamp ($1997.00 Value)
Measurement Marketing Academy For: Marketers
(If you are ready to level up your marketing with measurement..)
$
297
Month to Month Option:
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
On-Demand Workshop Library
-
Instructor Led, LIVE Group Training
-
BONUS: Weekly Mastermind Calls (for first 90 Days) ($1,497.00 Value)
-
BONUS: 1-on-1 Call With an Instructor ($497.00 Value)
Measurement Marketing Academy For: Marketers
(If you are ready to level up your marketing with measurement..)
$
1997
Get An Entire Year of:
-
Toolbox Access
-
New Weekly Workshops
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics (GA4) Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
On-Demand Workshop Library
-
Instructor Led, LIVE Group Training
-
BONUS: Weekly Mastermind Calls (for first 90 Days) ($1,497.00 Value)
-
BONUS: 1-on-1 Call With an Instructor ($497.00 Value)
ACADEMY:
Toolbox
FREE Tools & Workshops
FREE
UNLIMITED ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
50% OFF Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
Multiple Seats
FREE MEMBERSHIP
Best Option If:
You want to try things out before committing to purchasing a membership
ACADEMY:
Marketer
Regularly $2991... save $994 Today!
$
1997
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
75% OFF Bootcamps
-
90-Days of Weekly Mastermind
-
Dedicated Instructor
-
Multiple Seats
$1997 FOR 12 MONTHS
OR 3 PAYMENTS OF $997
Best Option If:
You need to learn measurement, but have other roles in your organization as well
Popular
ACADEMY:
Professional
12 MONTHS OF ACCESS
$
4997
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
FREE Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
Multiple Seats
$4997 FOR 12 MONTHS
Best Option If:
You are the sole Dedicated Measurement Professional in your organization
ACADEMY:
Agencies & Teams
12 MONTHS OF ACCESS
$
9995
12-MONTHS OF FULL ACCESS
-
Toolbox Access
-
Ask An Instructor Support
-
Measurement Strategy Courses
-
Google Analytics Courses
-
Google Tag Manager Courses
-
Google Data Studio Courses
-
New Weekly Workshops
-
On-Demand Workshop Library
-
FREE Bootcamps
-
Weekly Mastermind Calls
-
Dedicated Instructor
-
4 Seats (Separate Logins)
$9995 FOR 12 MONTHS
Best Option If:
You have a Team that needs training & want a "Measurement Culture" in your company
"Test Drive" the Measurement Marketing Academy Risk-Free for 30 Days!
New to the Academy? You are already protected with a 30-Day “Measurement Marketing Academy Test Run” 100% Money Back Guarantee!
As a first-time Academy member, you can dive into the courses and Implement what you learn (if you get stuck, you can reach out to your instructor)…
As a new Academy member, if the Academy doesn’t meet your expectations or needs, send us a message and you’ll receive a prompt and courteous refund.
If you were waiting for the perfect time to seize this opportunity, that time is now.
After all, with so much to gain — and with absolutely nothing to lose — shouldn’t you at least take a look? It could change everything about your business.
Should I join the
Measurement Marketing Academy?
The Measurement Marketing Academy is for ANY business that relies on digital marketing...
Business Model
Measurement Marketing works well with all business models including: E-commerce, Services, SaaS, Agencies – and everything in between
Skill Level
Whether you're just starting your digital marketing journey or you're a seasoned veteran, Measurement Marketing will help you build your measurement system from scratch or improve your current system
Team Size
You can be a solo-marketer or have a marketing team, Measurement Marketing Academy the most efficient method for building a “Measurement Culture”
Budget
Inside the Measurement Marketing Academy, you'll learn how to use free tools to measure your marketing whether your business is a start-up or a multi-million dollar empire
Frequently Asked Questions
Yes! The Measurement Marketing Academy is perfect for those who are completely new.
The Academy is designed to get you quick wins and momentum in measuring your marketing.
To do that, we strip out all the things that aren’t useful for you and focus on things that get you results quickly.
There is NO LIMIT to your “Ask An Instructor” support.
After all…
The more questions you ask, the more you’re going to learn.
When you have question, do what most other students do…
Send videos or screenshots of your current situation.
In return…
You get answers and insights (even videos and screenshots back!) so you can get unstuck and on your way.
Your “Ask An Instructor” support system is WAY BEYOND the “I lost my password….” kind of support.
Whether you have a technical question as to how to set something up, a strategic question as to what to measure, or even just a fresh pair of eyes to go over your work…
“Ask An Instructor” support is like having a consultant, on-call, standing by…. ready to help you move forward.
The Measurement Marketing Academy does include training on tools including: Google Analytics 4, Google Tag Manager, Google Data Studio, and More!
The Academy content is updated (constantly updated!) and is entirely dedicated to helping marketers improve their results through measurement. (So the content is focused and delivers tactics… But more importantly delivers the STRATEGY.)
When you have the “thinking” part correct, the “doing” part is much easier. 🙂
Which is why the “Ask An Instructor” support is included (because it's really nice to be able to get a fresh pair of eyes on things and work with someone who “gets you” and can help make sure you have both the strategy and tactics down).
Measurement Strategy Courses
W.I.N. Your Measurement Marketing Framework
Know exactly what to do on your Measurement Journey
Lesson 1: The Foundations
Topics:
- An Introduction…
- Step 1: Plan
- Step 2: Build
- Step 3: Launch
- The Three Stages
- RECAP – Lesson 1: The Foundations
Lesson 2: The Cave
Lesson 2 – Topics:
- The Cave Plan
- The Cave Build
- The Cave Launch
- RECAP – Lesson 2: The Cave
Lesson 3: The Valley
Lesson 3 – Topics:
- The Valley Plan
- The Valley Build
- The Valley Launch
- RECAP – Lesson 3: The Valley
Retail Price: $197
Included with Membership
W.I.N. Your Measurement Plan
This step-by-step program will not only show you EXACTLY what to focus on and what to ignore, it also gives you the opportunity to ask questions directly to Measurement Marketing Instructors, so you can move forward FASTER.
Save yourself from headaches by knowing what questions to ask and what actions to take before building your measurement system.
Retail Price: $197
Included with Membership
W.I.N. Your Optimization Strategy
If you want to optimize your marketing funnel but don’t know where to start, this W.I.N. is for you
Discover a 5-Step framework to know exactly how your users are engaging with your site.
Retail Price: $197
Included with Membership
W.I.N. Google Optimize
Are your users going through your site, but aren’t taking meaningful action? Instead of reading your content, signing up for your newsletter, watching videos, or more importantly, buying your product, are they leaving?
Know what part of your funnel should be optimized first and which test is worth doing (and which is not) with Google Optimize
Retail Price: $197
Included with Membership
W.I.N. Forecasting Revenue & Results
Discover the secret to uncover your next actionable steps to optimize your marketing
Retail Price: $197
Included with Membership
W.I.N. Search Console
W.I.N. Google Search Console
Discover how to measure and improve site's presence in Google Search results using Search Console
Retail Price: $197
Included with Membership
W.I.N. Shopify
Discover how to measure the performance of your Shopify store so you can boost results
Retail Price: $197
Included with Membership
Regular Expressions
Unlock the power of Google Analytics and Google Tag Manager by improving your regex skills!
Retail Price: $197
Included with Membership
Google Analytics Courses
W.I.N. Google Analytics Setup
Want to be able read the story that Google Analytics wants to tell you? The quality of that story is directly related to the quality of your setup. Fortunately, you'll get exactly that with the W.I.N.!
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Basics
Google Analytics can be completely frustrating to use and it’s easy to get overwhelmed by all the data it provides. Fortunately, there’s a simple way to cut through the clutter so you can get insights and take action.
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Beyond Basics
Discover how to customize your Google Analytics account to get more insights to improve results
Retail Price: $197
Included with Membership
W.I.N. Google Analytics Ecommerce
It’s hard to know what traffic sources are selling and which ones aren’t if you don’t have any visibility into your actual sales!
Retail Price: $197
Included with Membership
W.I.N. Google Analytics 4 Basics
Discover How The New Google Analytics 4 (GA4) Changes The Way You Measure Your Marketing
Retail Price: $197
Included with Membership
Google Tag Manager Courses
W.I.N. Google Tag Manager Basics
Discover the secret to uncover your next actionable steps to optimize your marketing Google Tag Manager is THE MOST POWERFUL tool you will ever have in your Measurement Marketing toolkit.
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Beyond Basics
If you’re familiar with Google Tag Manager and wants to take your skills to the next level, this is for you.
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Retargeting Setup
If you want to start getting higher conversion rates and better quality clicks with your retargeting ads, this is for you.
Retail Price: $197
Included with Membership
W.I.N. Javascript Basics for GTM
Ready to add the basics of JavaScript to your measurement toolbelt? Get ready to manage your data layers, set cookies, and more!
Retail Price: $197
Included with Membership
W.I.N. Google Tag Manager Server-Side
W.I.N. Google Tag Manager Server Side will take you step-by-step from set-up to implementation. Plus, get a glimpse of what GTM Server Side has in store for the future.
Retail Price: $197
Included with Membership
Dashboard & Reporting Courses
W.I.N. Google Sheets Basics
Leveraging Google Sheets To Measuring Your Marketing
Retail Price: $197
Included with Membership
W.I.N. Funnel Tracking
Ready know more about HOW your funnels are working? In this W.I.N. you’ll see exactly what type of reports you can create
Retail Price: $197
Included with Membership
W.I.N. Google Data Studio Dashboard Basics
Google Data Studio Dashboard Basics
Tired of dealing with rows and rows of reports? Looking for dashboard that actually gives you answers? (Not just information?) Look no further than Google Data Studio!
Retail Price: $197
Included with Membership
W.I.N. Google Data Studio Dashboards Beyond Basics
Discover How Marketers Can Build Useful And Insightful Dashboards
Retail Price: $197
Included with Membership
W.I.N. Know Your Numbers
Ready to unlock the secrets behind your numbers and improve your business with better marketing decisions? You’re in the right place…
Retail Price: $197
Included with Membership
W.I.N. Traffic Attribution
Finally know which traffic sources are worth investing your time & money on (and which ones aren’t). In this W.I.N. you’ll discover exactly how to do just that.
Retail Price: $197
Included with Membership
W.I.N. Cost Per Acquisition
There are lots of numbers to measure when you’re running paid traffic.
Retail Price: $197
Included with Membership
W.I.N. Retention, Churn, Stick & Cohorts
Recurring billing is great for revenue, but when it comes to measuring things like retention, churn, and stick rate you’ll need to level up your skills.
Retail Price: $197
Included with Membership
No, your membership does not automatically renew.
30 days prior to your membership expiration date, you'll get notifications with instructions on how to renew your current membership.
Or, you can choose another membership option.
If you have any other questions, send an email to [email protected]
"Which option is best for ME?" Here's how to know...
If you're just “getting your feet wet” with Measurement Marketing, then start with the Free Academy: Toolbox option.
With your Toolbox membership, you'll get access to new weekly workshops and the MeasurementMarketing.io tools.
But, if you are ready to dive in with Measurement Marketing, we recommend you start with the c. Here's why…
Academy: Marketer edition gives you a full 12 months of access to ALL courses (current and future), Ask An Instructor Support, On-Demand workshops, and the Winner's circle.
Plus, you get a complimentary 90-day upgrade to Academy: Professionals, including weekly mastermind calls. And FREE access to any Measurement Bootcamp during your 90-day upgrade.
This means you get access to everything inside the Academy…
- You'll have access to all the courses (current and future), so they will be ready when you need them.
- You don't have to go at it alone. Use Ask An Instructor Support to get help when you need it (or get a custom curriculum for your specific needs)
- And for 90 Days, you can jump on the Weekly Mastermind Calls to learn real-world applications of Measurement Marketing.
If you still have questions, schedule an “Academy Discovery Call” to speak with a Certified Measurement Marketer => Schedule an Academy Discovery Call Here
"You are not learning data and numbers alone, the Measurement Marketing team is truly your partner. When data gets too confusing, the team is there to help make sense of the numbers, set up, etc."
Kelsey Hunt 
"I am so very thankful for the team regarding the [Measurement Marketing Academy]. I highly recommend Measurement Marketing to every business owner (no matter the size of the company), agency, and freelancers."
Jessica Grimes 
"GA, GTM, and Data Studio are no longer the black boxes they once were. In the span of a month, I've gone from a limited understanding of all three to having the confidence to complete a full analytics audit for my company."
Chris Roberts 
HERE'S THE BOTTOM LINE: MEASUREMENT is how you listen to the conversation your prospects are having with your site. MARKETING is what you do to keep the conversation moving toward more sales!
IF DIGITAL MARKETING IS A MAJOR LEVER IN YOUR BUSINESS FOR GROWING REVENUE…Measurement Marketing will help you move the needle… Guaranteed!
What is it worth for your business to have…
- A clear plan with specific steps toward what you're trying to achieve.
- Analytics tools properly set up and designed to give you customized dashboards that allow you to see, at a glance, what's working and what isn't so you can make the changes needed to grow your business.
- Clear reports that tell the exact story of how your marketing predictably turns strangers into profitable customers (and puts money in your pocket)
- The ability to see EVERY single step of the customer journey from traffic source to sale, so you know what makes money, what doesn't, and what needs to be fixed, resulting in an exponential profit explosion for your business.
- An optimization process that eliminates guessing, so you can get repeatable and predictable results
BRANDS WHO TRUST MEASUREMENTMARKETING.IO FOR DIGITAL MEASUREMENT TRAINING
