W.I.N. JavaScript Basics for Google Tag Manager
Course Duration: 4hrs 32ms
Introduction:
Ready to add the basics of JavaScript to your measurement toolbelt? Get ready to manage your data layers, set cookies, and more! All with a basic understanding of JavaScript and GTM.
What to Expect:
- The relationship between JavaScript and Google Tag Manager, and how it can help you level up your GTM skills.
- The baby steps to learn JavaScript so you can stop freaking out when you see it. Instead, start pulling specific numbers you need from your web pages using GTM
- How to build that confidence by understanding JavaScript Variables
- How to use the advanced features of Google Tag Manager like setting up cookies, the Data Layer and more by familiarizing yourself with JavaScript
- How to unlock your new Google Tag Manager and JavaScript skills by using third party tracking scripts
- And More…
Retail Value: $297.00
Included with Academy Membership
W.I.N. COURSE CONTENT
JavaScript: The Foundations (42m)
Lesson Content
- What is JavaScript? (6m)
- JavaScript Structure Basics (11m)
- JavaScript Data Types and Operators (10m)
- JavaScript Breakdown (9m)
- RECAP Lesson 1: JavaScript: The Foundations (2m)
JavaScript and the Data Layer (52m)
Lesson Content
- Data Layer Basics (19m)
- Ecommerce Data Layer (15m)
- Data Layer Variables (16m)
- RECAP Lesson 2: JavaScript and the Data Layer (1m)
Debugging JavaScript (32m)
Lesson Content
- Developer Tools Basics (7m)
- Developer Tools with JavaScript (8m)
- Other Chrome Extensions for Debugging (14m)
- RECAP Lesson 3: Debugging JavaScript (2m)
JavaScript Variables in GTM (42m)
Lesson Content
- Global vs Local Variables (4m)
- JavaScript Variable Basics (5m)
- Custom JavaScript Variable Basics (11m)
- Custom JavaScript Variable Beyond Basics (11m)
- Templates & Other Ways to Use JavaScript (8m)
- RECAP Lesson 4: JavaScript Variables in GTM (1m)
JavaScript & 1st Party Cookies (49m)
Lesson Content
- 1st Party Cookie Basics (12m)
- Custom JavaScript Variable & 1st Party Cookies (23m)
- 1st Party Cookie Variable (11m)
- RECAP Lesson 5: JavaScript and 1st Party Cookies (1m)
More JavaScript Examples (35m)
Lesson Content
- Tag Templates (9m)
- Importing GTM Recipes (6m)
- Where to Find Scripts (8m)
- RECAP Lesson 6: More JavaScript Examples (2m)