Good question! Here are the complete lessons:
Lesson 1: Tag Manager Saves The Day!
You'll kickoff this W.I.N. by getting of solid understanding of tag managers in general. Why do they exist? What can you do with them? Why should you really care what this tool can do?
Lesson 2: Parts & Pieces
Get acquainted with the inner workings of Google Tag Manager, including the difference between tags, triggers, variables, folders, and more.
Lesson 3: No-nonsense Analytics
With the basics firmly in hand, now it's time to use your new Google Tag Manager skills to begin setting up your Google Analytics tracking.
Lesson 4: Scripts, Pixels & Possibilities!
Tracking your paid media (Facebook, Adwords, etc.), and even how to install 3rd party tracking scripts like HotJar and PayPal are covered here
Lesson 5: Advanced Engagement
By this point, you'll have all of your foundational tracking in order and working. But there is more… much more! Think scroll tracking and measuring video interaction.
Lesson 6: The Data Layer (Your Future Awaits)
You'll already have a working knowledge of how to use Google Tag Manager Variables at this point, but with this lesson you level-up your skills and start using the Data Layer to expand what's possible.
Lesson 7: Keeping It Clean & Organized
As W.I.N. Google Tag Manager comes to a close, you get tips, tactics, and strategies to make sure that it stays clean and organized for years to come.