Which Area Of Measurement Marketing Would You Like to Focus On?
“W.I.N. stands for 'What I Need…' and every W.I.N is designed to give you exactly what you need to learn a specific area of Measurement Marketing.”
I want to store all my numbers in one place from different domains and platforms…
I want to collect and organize my pixels and tracking codes in one place…
Google Tag Manager
I want to visualize my numbers with useful reports that tell me what to do next…
Google Data Studio
I want to know what questions to ask and what actions to take to marketing results…
Most courses on Google Analytics, Google Tag Manager, and Google Data Studio can be technically overwhelming, full of jargon, and come with very little support (Leaving you more confused than when you started).
W.I.N. Courses are hyper-focused, easy-to-follow, and made for marketers who want more results and do so quickly.
Brands who trust MeasurementMarketing.io Products and Services:
Need More Than An Individual Kickstarter Pack? Get W.I.N. Monthly Pass…
W.I.N. Monthly Pass gives you instant access to EVERY Kickstarter Pack including ALL current and future W.I.N. Courses in those Kickstarter Packs. Your membership also includes access to the “Ask An Instructor” Support System (so you get help when you need it).
W.I.N. Google Analytics Kickstarter Pack
Kickstart your Measurement Marketing system with Everything You Need to leverage Google Analytics for growing your business.
W.I.N. Google Analytics Setup
- How to start a fresh set up or fix an existing one
- Which filters to use, and when
- How to organize Google Analytics
W.I.N. Google Analytics Basics
- Know where your users are coming from…
- Know what actions their taking AND the results of those actions…
- And all from one Google Analytics report!
W.I.N. GOOGLE ANALYTICS ADVANCED CUSTOMIZATION
- What can be customized in Google Analytics
- How to get Google Analytics to report by lead “types”
- How to measure cross-device journeys
W.I.N. Google Analytics Ecommerce
- Standard vs Enhanced ecommerce reporting
- Using Google Tag Manager to report ecommerce
- How to track different parts of your ecommerce funnel
Choose Individual W.I.N.
W.I.N. Google Tag Manager Basics
- How To Use Google Tag Manager Like a Pro Even If You’re A Complete Beginner
- How to Avoid Making BIG Mistakes That Could Cost You a Ton Of Time
- Things You Didn’t Know That Google Tag Manager Can Actually Do For You
W.I.N.s For The Strategic Marketer
Go Beyond The Basics...
W.I.N. Google Tag Manager Retargeting Setup
- Discover which prospects are worth showing ads
- How to create Google Ads retargeting tag
- The simple process to test if your retargeting is working
W.I.N. Google Analytics 2.0 Apps and Web Basics
- Where Google Analytics is headed and how it will change your measuring game
- Universal Analytics vs App + Web Data Model
- How to create a new Google Analytics: App + Web property
W.I.N. Facebook Analytics
- How to take advantage of this newly available Facebook Tool
- Automatically track Lifetime Value of your customer
- Build Funnels from your business pages through to your website
W.I.N. YOUR MEASUREMENT JOURNEY
Know exactly where you are on your measurement journey and what steps you’ll need to take next
W.I.N. GOOGLE TAG MANAGER BASICS (UPDATE)
What’s new with Google Tag Manager and how it helps you measure user behaviors like scroll tracking and video interaction.
Discover how to set up Google Tag Manager and Google Analytics to measure your Shopify store.
W.I.N. KNOW YOUR NUMBERS (UPDATE)
Identify what numbers to focus on (and which ones to ignore) to know what steps you should take next to grow.