What’s Included In Your Academy Membership?
Brands Who Trust MeasurmentMarketing.io Products and Services:
Master The Skills of Measurement Marketing “W.I.N. Courses”…
W.I.N. Courses give you everything you need to master the skills of Measurement Marketing, as well as building your own customized Measurement Marketing system.
“W.I.N.” stands for “What I Need” – each course is designed to give you the exact steps to help plan, design and build your measurement system.
We’ve taken the complexity and technical overwhelm out of each training so you can get what you need to master tools like Google Analytics, Google Tag Manager, Google Data Studio, and More.
Each lesson includes step-by-step instructions.
You’ll be able to watch the video, pause and implement. Courses also come with tools and resources to make the implementation process painless as possible.
Whether you are a beginner or you have some experience there is a W.I.N. just for you.
Here’s some of what you will discover inside the W.I.N. Courses:
How to set up Google Analytics so you can focus on the Story, not the numbers…which means you no longer have to worry about being a “Numbers Person”.
How to build dashboards that give you answers instead of information so you can get the insights you need to take action fast.
How to turn your measurement system into your company’s “Crystal Ball” so you see into the future and optimize accordingly.
Know exactly what traffic sources bring you the most valuable customers and which ones to cut (no more Bright Shiny Traffic Tactics that suck money from your marketing budget).
The ONE report that is superior to all others, this report will become your “North Star” in your Measurement Plan
How to transform your goals into a clear picture of what your customer journey really looks like with the “A.C.E. Method”
How to avoid the “Zombie” click to keep your ad cost down, get better quality scores and focus the prospects most likely to convert and give you money.
How to leverage the “Q.I.A. Process” so you can turn information into actionable insights so you only see what you need to make quick and profitable marketing decisions
And Much More…
During your onboarding as a new member, your instructor will be available to give you (or your team) a customized curriculum tailored to your needs and business.
“MeasurementMarketing.io has created a full suite of courses designed for businesses to get clarity on their Google Analytics, Google Tag Manager and more. The courses are thorough and there is something for beginners and more advanced users. Plus the weekly mastermind meetings are excellent and Mercer and his team are always there to help with any questions I have.”
Julian England (Google Ads and Analytics Expert)
“High-quality training that cuts straight to what matters most: making data whisper to you so you can make decisions more efficiently and without the guesswork. The team is incredibly friendly, patient and genuinely interested in helping you and seeing you succeed. Their support is stellar. No BS, just useful, practical info. If you need to make data work for you or your clients, this is for you.”
Deborah Engelmajer (Founder, Tizzit.co)
Let MeasurementMarketing.io Train Your Team To Become Measurement Marketers
The main goal of the Measurement Marketing Academy is to provide the training, tools, and resources to help more businesses build a Measurement Marketing Culture…
When you become an Academy member, you get “3 child accounts” along with your parent membership (at no extra charge).
Which means you can outsource the training of your team because each child account comes with access to the “Ask An Instructor” support system.
Child accounts also get access to Academy Office Hours, private Facebook Group, Focused Workshops, Focused Workshop Series, and Weekly Workshops.
“I’m really happy that I sent one of my employees to Measurement Marketing Academy.. He learned how to build KPI (Key Performance Indicator) dashboards for us that help us see exactly what’s happening in our business. The best part? We don’t have to do anything. Our employee got trained by Measurement Marketing Academy.”
Tim Bratton (Founder, Personal Life Media)
“Measurement Marketing Instructors have always been quick to respond when I have questions, and never fail to point me towards helpful resources to answer my questions in more detail. They helped us far beyond just the videos, which are also very helpful!”
Kim Cashwell (Marketing Manager, FMTC.co)
On-Demand Focused Workshops to help you get immediate answers to your questions…
The “Focused Workshop Library” contains hundreds of On-Demand video workshops (with new ones added every week).
Think of the Focused Workshop library as the Measurement Marketing “Search Engine” for answers.
Whether you are looking for “Just in time learning”, a deeper dive into a topic, technique…
Or, maybe you’re looking for an answer to a specific question about one of the tools in your measurement system.
All you need to do is type in your topic or keyword into the library search bar and you’ll see a list of relevant workshops.
Just like W.I.N. Courses, Focused Workshops are updated as technology, techniques, tactics or strategies change…so you are never left behind and always on the cutting edge.
“I’ve been a member of Measurement Marketing Academy for a couple of years now and what I love about this group is whenever I need to implement X (whatever my problem is) I can look at the library and find answers instantly. If the answer is not in the library, I can always ask a Measurement Marketing Instructor and get personalized feedback within hours.”
Darren Craig (Fully Charged Media)
“When I need to understand an issue about tracking and analytics quickly, Measurement Marketing Academy is where I head first. The [Focused Workshop] library of content at this point covers every angle.But more importantly, Mercer is unique in his ability to break down an issue to a point where I learn what I need to immediately take action.”
Dustin Drees (SaaS Growth Optimization)
Connect with the global MeasurementMarketing.io community in the “Winner’s Circle”…
Stay informed as we release Measurement Marketing news and gain access to a super supportive Facebook group other measurement marketing-focused marketers just like you…
You can ask questions and make connections. Our supportive community will help you tackle even the most complex issues.
Anytime you have a question just jump in the group and fire away.