W.I.N. Google Tag Manager Basics

Course Duration: 8hrs 48ms

Introduction:

Discover the secret to uncover your next actionable steps to optimize your marketing Google Tag Manager is THE MOST POWERFUL tool you will ever have in your Measurement Marketing toolkit. It allows you to monitor and track all sorts of user behaviors. Unfortunately, it’s not very intuitive… not at first. Fortunately, with a little help from this W.I.N. you’ll be up and running in no time!

What to Expect:

  • How to Use Tags, Triggers, and Variables
  • The Difference Between Google Analytics & Google Tag Manager
  • How to set up Google Analytics, Facebook Pixels, Etc.
  • Tracking Advanced Interactions like Scrolling and Video Players
  • And More

Retail Value: $297.00
Included with Academy Membership

W.I.N. COURSE CONTENT

Tag Manager Saves The Day (46m)

Lesson Content

Parts & Pieces (51m)

Lesson Content

Google Analytics... But Better! (1h 14m)

Lesson Content

Scripts, Pixels & Possibilities! (54m)

Lesson Content

Advanced Engagement (1h 13m)

Lesson Content

The Data Layer (Your Future Awaits) (1h 12m)

Lesson Content

Keeping It Clean & Organized (1h 8m)

Lesson Content

W.I.N. Google Tag Manager Basics Bonus Q&A (1h 8m)

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