IN THE PLAN STAGE, YOU FIGURE OUT WHAT YOUR NEED TO MEASURE AND WHY YOU NEED TO MEASURE IT.
Like a mechanic who pops the hood of the car open, pulls out pieces, and examines the vehicle as a whole.
IN THE BUILD STAGE, YOU PUT THE PLAN TO PRACTICE AND TEST OUT YOUR STRATEGICALLY BUILT MEASUREMENT MARKETING MACHINE.
Like a mechanic carefully putting the car parts back together and seeing how it runs.
THE KNOW STAGE IS WHERE YOU USE ALL OF THE KNOWLEDGE YOU’VE GAINED FROM THE PLAN AND BUILD STAGES TO GROW YOUR BUSINESS. YOU KNOW EXACTLY WHAT TO CHANGE TO LIFT YOUR REVENUE, TO GET HIGHER CONVERSIONS, AND TO INCREASE YOUR BOTTOM LINE.
Like a mechanic who knows exactly how to make the car run better, faster, and with fewer issues.
My name is Mercer and I’m the creator of Measurement Marketing and the Certified Measurement Marketing certification. I’m the guy top businesses call when they want to make sense of their marketing numbers.
Why do they come to me and not others?
Because a lot of “gurus” and marketing experts can talk about Google Analytics but few know how to translate that into concrete business growth
Because I’m a regular speaker at Conversion XL, Traffic & Conversion Summit where I show industry experts how to understand their marketing numbers
Because I use Measurement Marketing every day and see the direct impact it has on my clients
"Professionals who can make heads or tails of it. When it comes to implementing systems the only company I trust is MeasurementMarketing."
"He just flat out knows his stuff when it comes to conversion rate optimization and analytics."
An account manager will reach out via email as soon as you register with next steps.
Your certification is valid for 1 year. You’ll have to recertify after that year!
Your certification is attached to the email you use to sign up. It’s important to sign up with your best email!
Testing will be a mixture of live group projects and multiple choice exams. Having this mixture of assessment maximizes your learning.
No worries! You have 3 chances to pass the assessment.
If you’re not happy with the program within 30 days, you get a full refund, no questions asked.
Early bird pricing starts at $2995 for the certification.